An analysis of Social Security Administration baby-name data points to a vintage-name revival, including Eloise, Mabel, Marjorie, Hazel and Maeve for girls, and Theodore and Arthur for boys. The article cites literature, pop culture and family history as influences.
The article says Eloise has climbed back into the top 100 in recent years and remains in the cultural conversation partly through its children’s books. Taylor Swift’s song “Marjorie” was followed by renewed attention to the name, while Theodore’s nickname Theo has added to its appeal.
Experts cited in the article say the renewed interest reflects parents’ desire for comfort, nostalgia and connection. They say parents are gravitating toward familiar, meaningful names rooted in history rather than invented or highly unusual choices.
